As the spring sunshine and warm weather is starting to emerge, it’s time to put away all of those woollen jumpers, thick socks and rain coats, and be hopeful for more sunny days.
Long-standing CJ merchant, Laura Ashley, has released their new fashion collection just in time to brighten up your wardrobe. With floral patterns, geometric prints, splashes of colour, as well as pastels, the four different styles suit a number of occasions; we’ll certainly be having a browse for the summertime.
Laura Ashley boasts over ten years of experience within the affiliate channel, and their programme is one of CJ’s most mature. They partner with a range of publisher models, which all benefit from average order values of £250 with a commission of 6%. They’re particularly keen to get involved with content sites to build relationships and increase awareness of the products they sell, with fashion being one of their main focuses. As a veteran of the industry their programme is well invested, complete with a creative interface and a dynamic data feed.
What’s more, for one month only they are opening negotiations with publishers to increase CPA to a massive 10% for all women’s fashion items and the new range of men’s shirts. If you’re interested in getting involved with this scheme or want to discuss signing up to the Laura Ashley programme, I’m the Account Manager for the programme so please drop me a line on ahalilovic@cj.com. Or alternatively, we’re always on the end of the phone or Twitter.
In the meantime, be sure to take a look at the collection today! Here are our favourites:
The New Wave collection – ethnic inspired chevrons and geo prints, in grey, black and blues infused with a splash of apricot. I’m a massive fan of the Grey Geo Print Cotton Sleeveless Dress, perfect for the odd BBQ or trips away. But I am also very keen on those geo-printed trousers!
The Sherbet Collection – softer shades with charcoals and silver-greys, gives a more contemporary look. This collection features more girly floral prints, which are right on trend for the summer season.
But gents there’s no need to feel left out, there’s a new collection of shirts for you too. With over 60 years of design heritage, Laura Ashley are branching into menswear and have unveiled “Man at LA” which features a collection of 14 shirts all made in Italy. The range has a sharp tailored look with a range of stripe, check and plain designs, but all feature something unique.

